If we speak about hotel website for a small and medium business, it will be nice if it has such features as beautiful, usable design, light coding, user-friendly navigation, quality photos, good 'click to action' buttons, readable information, and some frames from booking portals OR Own Booking Module.
If you use iframes from booking.com, for example, it is much quicker to implement and easier to handle, you also have traffic from this portal, but you pay per/customer fee and have a limit of how your click to action forms and buttons look like. So, in conclusion, I would recommend you to use your Own Booking System only if you know your customers will cost you less in this case or you need a custom more luxury design for your website.
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Clear Design
Modern, clear design created for your business needs
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We provide a highly optimized webpages with up to 90% rate from Google SpeedUp
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We provide a basic SEO for websites done with us that includes readable links, good optimized structure, relative titles and descriptions for the pages
Set your targets, collect goals
We provide a Google Analitics tool available from your 1st screen dashboard, so you can view your targets, goals and traffic
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Your website is really easy to manage, you can start in several minutes - it is really very native